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Creator Science – Learn from today's top content creators

Jay Clouse

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#168: Alexandra Watkins – How to invent a GREAT brand name. [Greatest Hits]

#168: Alexandra Watkins – How to invent a GREAT brand name. [Greatest Hits]

Alexandra Watkins founded Eat My Words in 2005. She is a brand name expert and the author of the best-selling creativity book, Hello, My Name is Awesome Her branding firm, Eat My Words, has made a name for itself by cooking up unforgettable names and working with clients from Amazon to Coca-Cola, Disney, Google, and Twitter. Before starting Eat My Words, as a fr…

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