B.E. GOOD! by BVA Nudge Consulting
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BE GOOD! By BVA Nudge Consulting - Katy Milkman - How To Change• 54 min
In this episode, we speak with Katy Milkman, a Professor at the Wharton School at the University of Pennsylvania, the host of the popular behavioral economics podcast Choiceology and the co- founder and co-director of the Behavior Change for Good Initiative, a research center with the mission of advancing the science of lasting behavior change. Katy is also the author of a new book: How to Change: The Science of Getting from Where You Are to Where You Want to Be, which was just released earlier in May.
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