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Unstoppable Female Entrepreneurs

Kelsey Matheson

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How to Navigate Winter Slowdowns in Business and Bounce Back Stronger

• 21 min

How prepared are you for when your business hits a winter slump?  In today's episode, I'm talking about what we can do when things start slowing down in our business, we notice a downturn in our company's performance, or when our leads get colder, and sales get colder. As female entrepreneurs, we must be resilient and resourceful and stay creative during winter's challenging times. A slowed-down business is an excellent opportunity to revisit and adjust marketing strategies, messaging, and offers. It is also a great time to go out and make sales; just because fewer people are buying doesn't mean there aren't many others who need what we have to offer.   Throughout this episode, you'll hear my recommendations for when winter hits your business. You'll learn how to focus on what will make your business grow instead of on what's slowing it down, the importance of setting clear goals, analyzing and optimizing, setting your business to bloom when winter is over, and more.  Tune in to episode 93 of Unstoppable Female Entrepreneurs to learn how to be ready and prepare your business to glow when winter ends.  In This Episode, You Will Learn: Turn consistency into a non-negotiable (3:40)How to tell your business is in the winter season (5:00)Winter is the best time to set your business to glow during spring (7:20)Be resourceful and resilient, and stay creative (9:00)Set clear goals, analyze and optimize (12:50)Stay agile, stay adaptable, and explore new niches (16:30) Resources: Join Kelsey's $10k Group Program Let's Connect! WebsiteFacebookInstagramYouTube5 Keys To Breaking the $10K Code Free TrainingWellness Entrepreneur Mastermind Hosted on Acast. See acast.com/privacy for more information.

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