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The Knowledge with David Elikwu

David Elikwu



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30: Following your Curiosity with Buster Benson

• 66 min

David speaks with Buster Benson, CEO of, author of "Why Are We Yelling? The Art of Productive Disagreement". Buster's had a well storied career across Silicon valley, having worked at Amazon Twitter, Slack and Patreon. But he's also an entrepreneur. He's built and co-founded several incredible businesses like,, and currently is the CEO of Connect with Buster: Twitter: @buster Book: Why Are We Yelling Website: Show notes: Buster as an introvert [4:19] Why he’s willing to be authentic on the internet [5:38] Buster's early experiences on the internet [6:30] Being able to write online and having that creative streak [9:11] What was it like coming into Amazon [13:13] His text ad service for blogs [16:28] What was the motivation? [21:29] The infinite possibility of the internet [27:26] What inspired Buster to write why are we yelling? [30:27] Productive Arguing is a Secret Skill [36:33] How to learn from people you disagree with [40:02] Important considerations for the Metaverse [44:27] The origin of 750 words, and why Buster built it [55:06] Mentioned in the show: NaNoWriMo Why Are We Yelling? Thinking is hard Cognitive bias cheat sheet The Artist’s Way Full transcript: About David Elikwu: David Elikwu FRSA is a serial entrepreneur, strategist and writer. David is the founder of The Knowledge, a platform helping people learn more and live better. Twitter: @Delikwu / @itstheknowledgeNewsletter: https://theknowledge.ioWebsite:,Podcast: The Knowledge: As a writer and serial entrepreneur, David Elikwu speaks with elite performers from a variety of backgrounds, unpacking everything there is to know about navigating the world around us. This podcast is a catalogue of excellent data points. Join us each week for actionable insights to make sense of what matters most. The Knowledge is an online publication designed to save you from information overload. It’s where you go to figure things out. A curated digest of the world's best ideas, drawing on insights from psychology, philosophy, business and culture. We explore tools, frameworks and stories that will help you navigate with clarity and cut through the noise. Website: Podcast: Support this podcast at —

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