Women Conquer Business
Jen McFarland
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What is Crisis Marketing with Jeremy Miller
• 57 minWhat is Crisis Marketing? with Jeremy Miller. Learn why being helpful is the secret sauce to how you navigate this crisis. Summary: What is Crisis MarketingWe discuss crisis marketing with brand strategist and bestselling author, Jeremy Miller. We visit about how the 2008 financial crisis reshaped and grew his family's recruiting business, and how it's helped him guide businesses through today's crises. If you'd like to learn more about how to adapt your business to the current health and financial crisis and the best ways to market your business during this crisis, you are in the right place. You'll learn how: Jeremy grew his family's recruiting business during the 2008 Great RecessionImportant it is to be helpful (and check your ego) right nowCritical it is to create and launch products quicklyBusiness owners choose between closing, hibernating, and innovating during this crisisTo market your products without being icky Words of WisdomBeing helpful is the secret sauce to how you navigate this crisis. — Jeremy Miller - Brand StrategistResources MentionedHow to Name Your Brand, Product or Service with Jeremy Miller Connect with Our GuestSticky Branding WebsiteInstagramLinkedIn GroupFacebook This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp
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