What’s Working in Marketing™
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Applying a Product Mindset to Marketing with Britt Skolovy, Chief Growth Officer at Kinzoo
• 60 minBritt Skolovy is the Chief Growth Officer at Kinzoo, a kid-tech startup empowering families to raise the next generation of digital citizens. In this episode, Britt shares lessons learned from her unique experience in both product management and marketing, why focusing on the problem is better than focusing on the solution, and how the blurred lines between product and marketing can create positive friction that benefits marketers. For show notes, other episodes, and more content make sure to check out RightMetric.co.
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