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What’s Working in Marketing™

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How Marketing Can Break Down Silos Using Different Language with John Huntinghouse, VP of Marketing at TAB Bank

• 39 min

John Huntinghouse is VP of Marketing at TAB Bank. In this episode, John explains how marketing can break down common silos or barriers amongst teams in the workplace, simply by thinking more about the language they are using with others to communicate objectives, campaigns, or outcomes. Beyond proper internal communication, we look at important factors for digital brand building in finance and banking. For more content, episodes, and show notes make sure to check out RightMetric.co.

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