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thelotco business podcast- build your profitable product business

Melissa Robbins



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Why you need to add bundles to your website- like now.

• 7 min

Bundle it baby.  Want to get your e-commerce store average order value (AOV) up then add a bundle! Make it easy make it quick and allow customers to buy more than 1 of something. Of course I can add to cart twice but guess what by bundling it it makes it a lot easier if it is already together. Add a bundle to your website now or even some mixed packs or gift sets.  Let me know how your stores AOV changes once you introduce this. Don't make assumptions about how people shop.  Make life easy for them and give them options.  KI.S.S.  Offer a 3 pack, 10 pack or even a mixed pack. Sell artwork create sets where you sell the things that look good together!  Sell tea towels offer a 5 pack. Sell your best selling colours or fragrances as a bundle.  Showcase how things look together. It makes for way more spontaneous purchasing decisions trust me! Some great apps you can check out are linked here. Now they might add a cost to your shopify subscription but test them out and see if they bring in more than they cost you, you are winning! You only need the ROI to be 1 and it is a success. For more ways to boost your e-commerce sales you can register for my 5 days boost your numbers series here. I'm Mel Robbins! from @thelotco Register for my FREE webinar here And if you want a Roadmap to Building a Profitable Product Business head here for directions! Find more details at Business Coach for product-based businesses. Teaching creative business women how to build a scalable and profitable million-dollar product business. Over 25 years in Retail and Wholesale Sales and Marketing. Grab my 8 step checklist on building a profitable product business.

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