Voice Marketing with Emily Binder
Emily Binder
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ROI of Transparent Pricing + Marketing (Financial Advisors Beyond AUM)
• 15 minThe Power of Transparent Pricing for Business Success. Standard financial advisor fee model of 1% AUM isn't always profitable due to the 80/20 rule (Pareto Principle). There may be a better way to price financial planning. Watch this episode: YouTube.com/emilybinder Publish pricing transparently to build trust in all businesses. I reference insights from industry research in financial services Lastly I cover stats and 2025 content marketing tips for financial advisors, focusing on the importance of organic content, video, and social media. (00:11) The Importance of Publishing Pricing (01:57) Pricing Strategies for Financial Advisors (02:26) Lessons from Car Rental Industry (03:57) You want customers, not buyers (04:45) Competitive pressures in wealth management (05:12) The Emotional Component of Financial Advice (05:35) Exploring Alternative Pricing Models (05:50) The Almanack of Naval Ravikant (06:30) Your hourly rate (Naval): $1000/hour (08:37) 649,900% ROI in 1 month: case study from AI pricing (10:20) The psychology of pricing high end services (11:27) Why I hired a financial advisor (12:55) 2025 content marketing tips for financial advisors (14:12) Social media video is one-to-many broadcast Related episodes: Four Types of Leverage In Your Business Buffalo Marketing Don't Do Marketing, Be Marketable My podcast tools: Record: emilybinder.com/riversideEdit with AI: emilybinder.com/descriptShop my gear: beetlemoment.com/gear Hire me: Speaking: emilybinder.com/speaking Coaching: emilybinder.com/call Connect: This podcast | My website | Beetle Moment Marketing | LinkedIn | X | Instagram | TikTok | YouTube | Email updates Hosted on Acast. See acast.com/privacy for more information.
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