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Creator Science

Jay Clouse



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Jamie Rawsthorne – How to steal an idea (and get millions of views)

• 32 min

WATCH ▶️ Watch this episode on YouTube *** EPISODE DESCRIPTION Jamie Rawsthorne is formerly half of the Zac and Jay show and is a current Youtube advisor to clients like Codie Sanchez and Morning Brew. In 2018, Zac and Jay posted "We Entered the World’s Strangest Sport," a video where they take part in the age-old Welsh tradition of bog snorkeling. That video was the catalyst for the channel's explosion, becoming one of the fastest-growing channels on YouTube. Jamie helped grow the Zac and Jay show to 900,000 subscribers…and then he left. So in this episode, you’ll learn What’s working on YouTube today Where YouTube is headed How YouTubers can monetize their channel And how to steal ideas for your own channel Full transcript and show notes Follow Jamie on Twitter / Website *** TIMESTAMPS 00:00 - Steal Like a YouTuber 01:46 - How YouTube Has Changed Since 2018 04:11 - Does the Algorithm Hurt Innovation? 07:31 - How to Steal Videos Ethically 09:50 - How to Evaluate Video Performance 11:15 - Don’t Overthink Thumbnails 14:05 - Is YouTube TOO Optimized? 14:56 - Our Lovely Sponsor Uscreen 16:23 - Entertainment YouTube VS Education YouTube 17:43 - The Truth About YouTube Podcasts 19:46 - Monetization and Your Relationship with Your Audience 23:52 - All YouTubers NEED an Email List 27:05 - Dealing With Burnout *** CONNECT 📬 Subscribe to the newsletter 🐦 Connect on Twitter 📸 Connect on Instagram 🎵 Connect on TikTok 🙏 Make a guest or mailbag request 📝 Check out our curated Playlists *** SPONSORS 💼 View all sponsors and offers *** SAY THANKS 📞 Leave me a voicemail 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify Learn more about your ad choices. Visit

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