37 min
The Fundamentals of Winning in eCommerce with George Weetman, VP of Digital Commerce at Arc‘teryx What’s Working in Marketing™
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- Marketing
George Weetman is the VP of Digital Commerce at Arc'teryx. In this episode, George discusses his three-pronged approach to eCommerce, why brands need to be customer-centric, how to connect strategy & execution, his views on marketing innovation, and much more.
For more content, episodes and show notes make sure to check out RightMetric.co.
George Weetman is the VP of Digital Commerce at Arc'teryx. In this episode, George discusses his three-pronged approach to eCommerce, why brands need to be customer-centric, how to connect strategy & execution, his views on marketing innovation, and much more.
For more content, episodes and show notes make sure to check out RightMetric.co.
37 min