9 min

Why Startup MVPs and Vision Boards Don't Work Voice Marketing with Emily Binder

    • Marketing

Controversial opinion 1: MVP is NOT the best approach for a startup. 2: Vision boards don't work.
Kevin Kelly's advice: "Prototype, don't plan" and how it applies to business and life.
NEW! Watch on YouTube
More episodes: YouTube Playlist
Successful startups (some unicorns) who bootstrapped:
Mailchimp
Calendly
Spanx
TechCrunch
Atlassian
Autodesk
Timestamps:
0:18 Kevin Kelly: "prototype, don't plan"
0:49 Vision boards are useless
1:33 Pros / cons of self-funding
2:30 Human Design: non-specific manifestation
3:24 MVP vs cheap ways to validate idea- J Cornelius "Loops"
3:53 How Buffer validated their idea
4:24 How I built WealthVoice
4:44 AI makes MVPs cheap
5:44 Sophia Amoruso: Nasty Gal
6:27 Inexpensive ways to validate an idea (emilybinder.com/typeform)
8:08 Best ideas don't come from spreadsheets but from magic - "Alchemy" - Rory Sutherland
Links & resources:
Kevin Kelly - Be Generous & Unique (Invest Like the Best podcast)
"Loops" by J Cornelius
"Alchemy" by Rory Sutherland
Buffer: Idea to Paying Customers in 7 Weeks: How We Did It
Sophia Amoruso - Diary of a CEO
My favorite podcast tools:
Riverside: record a video podcastDescript: edit audio or video like a Word doc
ThinkersOne Videos! Shop: emilybinder.com/thinkersone
Podcast home: emilybinder.com/podcast
Coaching session: emilybinder.com/call
Follow & connect:
My website | Beetle Moment Marketing | LinkedIn | Twitter | Instagram | YouTube | Get email updates

Hosted on Acast. See acast.com/privacy for more information.

Controversial opinion 1: MVP is NOT the best approach for a startup. 2: Vision boards don't work.
Kevin Kelly's advice: "Prototype, don't plan" and how it applies to business and life.
NEW! Watch on YouTube
More episodes: YouTube Playlist
Successful startups (some unicorns) who bootstrapped:
Mailchimp
Calendly
Spanx
TechCrunch
Atlassian
Autodesk
Timestamps:
0:18 Kevin Kelly: "prototype, don't plan"
0:49 Vision boards are useless
1:33 Pros / cons of self-funding
2:30 Human Design: non-specific manifestation
3:24 MVP vs cheap ways to validate idea- J Cornelius "Loops"
3:53 How Buffer validated their idea
4:24 How I built WealthVoice
4:44 AI makes MVPs cheap
5:44 Sophia Amoruso: Nasty Gal
6:27 Inexpensive ways to validate an idea (emilybinder.com/typeform)
8:08 Best ideas don't come from spreadsheets but from magic - "Alchemy" - Rory Sutherland
Links & resources:
Kevin Kelly - Be Generous & Unique (Invest Like the Best podcast)
"Loops" by J Cornelius
"Alchemy" by Rory Sutherland
Buffer: Idea to Paying Customers in 7 Weeks: How We Did It
Sophia Amoruso - Diary of a CEO
My favorite podcast tools:
Riverside: record a video podcastDescript: edit audio or video like a Word doc
ThinkersOne Videos! Shop: emilybinder.com/thinkersone
Podcast home: emilybinder.com/podcast
Coaching session: emilybinder.com/call
Follow & connect:
My website | Beetle Moment Marketing | LinkedIn | Twitter | Instagram | YouTube | Get email updates

Hosted on Acast. See acast.com/privacy for more information.

9 min