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Unstoppable Female Entrepreneurs

Kelsey Matheson

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How To Use Ads To Monetize Your Passion with The Ads Maven, Jenn Possick

• 34 min

Are you confused about the role ads should play in your overall business strategy? In today's episode, I'm joined by the Facebook, Instagram, and TikTok ads specialist, Jenn Possick. After several years as an educator, Jenn got tired of dealing with the BS and politics that took over the American public education system. She decided to educate herself on marketing and advertising, joined the family business, grew their email list to over 160K contacts, and generated over 2 million in sales. Now, she helps entrepreneurs monetize their offers, increase engagement, and make more sales.  Throughout this episode, you'll learn about Jenn's background and passion for helping entrepreneurs update their business strategies and increase their income by running intelligent, easily consumable, and compelling ads. Jenn also explains how much you should spend on ads, the importance of upsells, and why she believes there are better ideas than boosting posts to generate more sales.  In addition, Jenn talks about how female entrepreneurs can (and should) use lookalike audiences, how email lists can help you generate more income, and more.  In This Episode, You Will Learn: A bit about Jenn's background and how she became the Ads Maven (2:21)How much should you spend on ads? (7:16)Why are upsells so important? (11:01)How lookalike audiences can help you generate more sales (15:13)Why boosting posts is not the most brilliant move if you want to generate more sales (19:15) Connect with Jenn: WebsiteInstagramJenn Possick's Training to Improve Your Landing PagesJoin Jenn's Facebook Group Let's Connect! WebsiteFacebookInstagramYouTube5 Keys To Breaking the $10K Code Free TrainingWellness Entrepreneur MastermindBook a call with Kelsey Hosted on Acast. See acast.com/privacy for more information.

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