23 min

Sustainable Investing is Solving the World's Problems The Pulse by Bernstein

    • Investing

Investing with a purpose took a leap forward in 2020, as investors expressed a growing desire to do good while making a profit. But not all purpose-driven funds offer the same level of impact. At one end of the spectrum, funds just add labels—a marketing ploy. At the other end, the UN sustainable development goals are fully-integrated throughout the investment process—an all-in approach. Where does your fund stand?
 
 

Investing with a purpose took a leap forward in 2020, as investors expressed a growing desire to do good while making a profit. But not all purpose-driven funds offer the same level of impact. At one end of the spectrum, funds just add labels—a marketing ploy. At the other end, the UN sustainable development goals are fully-integrated throughout the investment process—an all-in approach. Where does your fund stand?
 
 

23 min