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Podcast ads generate as much attention as TV ads

And - ad performance does badly if you repeat the same ad more than once in a show

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  Smarter and better: podcasting’s second wave of deals

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  Podcasts: most trusted, say registered voters

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  Spotify ad revenue to reach $2.1bn this year

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  Former Pacific Content staff launch a sequel

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  Podcast fills stadium with listeners

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  Spotify opens its wallet again: but now, for video

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  Buzzsprout rolls out redesigned podcast websites

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  Streamyard pricing ruffles feathers

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  iOS 18 out next week; with enhancements to chapters

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  Indie podcaster gets an Emmy®

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  Lateral comedy panel game grows

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  Kids’ podcast becomes kids’ book

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  Ashley Flowers launches So Supernatural on Friday

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  Podcast Day Asia in Kuala Lumpur

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  Megaphone now fourth-largest host

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  Aussie data shows podcast growth