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Journey to $100 Million

Erik J. Olson & Kevin Daisey

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Sales Quota

• 5 min

We are fairly new to the sales game in terms of having a dedicated sales team. For the first couple of years of Array Digital’s existence it was just Erik and Kevin selling our services. We brought on our first real salesperson, Glen, a little less than a year-and-a-half ago. When we did that we implemented some new policies and a sales quota. Our salespeople are expected to bring in $5,000 a month of recurring monthly revenue. All services that we sell are on a monthly recurring basis, so we expect that our sales team bring in new deals totaling $5,000 a month, every month. We do have a ramp-up period of four months. That means that after a couple of weeks of training they are expected to bring in 25% of their quota in their first month. The second month they are expected to bring in 50%. The third month 75%. It's not until their fourth month that they are expected to bring in 100% of their $5,000 quota. We pay our salespeople a salary plus commission on their sales for the life of the account. And, so far these practices have worked very well for us and our sales team. — Erik J. Olson is an award-winning digital marketer & entrepreneur. The Founder & CEO of Array Digital, he is also the host of the Journey to $100 Million Flash Briefing and daily podcast, and the organizer of the Marketers Anonymous monthly meetups. — Kevin Daisey is an award-winning digital marketer & entrepreneur. He started his first company when he was just 23, and is the Founder & CMO of Array Digital. Kevin is also the co-host of the Journey to $100 Million Flash Briefing and daily podcast, and the co-organizer of the Marketers Anonymous monthly meetups. — For more information on the show, and to check out past episodes, go to journeyto100million.com!

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