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Creator Science

Jay Clouse



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Sean Cannell – How YouTube is changing and what works in 2023

• 55 min

WATCH ▶️ Watch this episode on YouTube *** EPISODE DESCRIPTION Sean Cannell is the founder of Think Media and the author of YouTube Secrets. Think Media has nearly two and a half million subscribers and their videos have been viewed hundreds of millions of times. Sean is one of the most respected voices in the world of YouTube, and he says that the game is changing.  In this episode you’ll learn: What types of videos are doing well on YouTube today What metrics you should be paying attention to Sean’s Perfect Video recipe The video opportunity on social media INCLUDING Twitter Full transcript and show notes Follow Sean on Instagram / Twitter / Facebook / LinkedIn/ Website Think Media YouTube The Think Media Podcast / YouTube YouTube Secrets Book TIMESTAMPS 00:00 - Is it too Late to Start on YouTube? 01:24 - What Video Length Performs Best? 05:01 - How Growing on YouTube Has Changed Recently 10:10 - The Ground Floor Opportunity for Creators 16:05 - Browse Traffic Vs Search Traffic 19:49 - Researching for Video Ideas 24:22 - How the Suggested Algorithm Works 31:22 - Sean’s Recipe for PERFECT Videos 39:08 - Video Opportunities on Twitter 45:06 - Facebook and Instagram Reels *** CONNECT 📬 Subscribe to the newsletter 🐦 Connect on Twitter 📸 Connect on Instagram 🎵 Connect on TikTok 🙏 Make a guest or mailbag request 📝 Check out our curated Playlists *** SPONSORS 💼 View all sponsors and offers *** SAY THANKS 📞 Leave me a voicemail 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify Learn more about your ad choices. Visit

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