Creators Are Brands

Tom Boyd

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How to pitch & negotiate brand deals (with Kristen Bousquet)

2/23/2022 • 60 min

Get the "Your First Brand Sponsorship" Checklist & Video: https://www.tomboyd.co/your-first-brand-sponsorship-checklist Welcome to the Creators Are Brands podcast hosted by Tom Boyd (@BonusFootage) In this episode, we talk to Kristen Bousquet (https://www.instagram.com/kbousq/). Kristen is an influencer/creator coach that helps people turn their impact into income. Get Kristen's book on Pitching & Negotiating brand deals here: https://etsy.me/3sbIkFU I bought Kristen’s ebook on pitching & negotiating brand deals, which is linked wherever you’re listening to this episode… and I loved it so much, applied what I learned immediately, and told her that she should charge more for it. Then I asked her to be on the podcast to talk through some of my favorite parts. That’s what this episode is all about…. We discuss getting clarity on your creator brand and creating a mission statement. How to START talking to brands The importance of building LOYAL AF audience What deliverables should you include when pitching a brand? Working with brands for package deals & long term partnerships. How do you get in touch with the brands and start building the relationship What to include in your media kit… The importance of confidence when negotiating rates as an influencer The mistake the majority of influencers make when pitching brands. This episode is powered by Lumanu.com

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