Anchored with April Vokey

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Anchored Podcast Ep. 185: Al Perkinson on Bajio Sunglasses and Cause Marketing in Fishing

Al Perkinson is someone I’ve looked up to for a long time. For seventeen years, he was the CFO of Costa Sunglasses, where he led brand strategy, marketing, ecommerce and more. Al is an avid fly fisherman and conservationist who has a long resume of philanthropic work. On this episode of Anchored we discuss the benefits of polarised sunglasses, Al’s departure from Costa, the struggles of starting over, and Indifly, a foundation created to help strengthen indigenous communities through fly fishing. Get 20% off our Anchored Outdoors Masterclasses with code anchoredlistener20 Learn more about your ad choices. Visit megaphone.fm/adchoices

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  Eeland Stribling — The Fly-Fishing Biologist and Comedian

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  Pete Tyjas from The Fly Culture Magazine

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  Kathy Ruddick on Trailblazing, Owning BC’s Biggest Fly Shop, Invisibility …

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  Tom Rosenbauer on Being the Man Behind the Orvis Podcast

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  Dave Hansen on Sea Lion Predation on Fish, the Food we Eat, and the Fishin…

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  Steve Duda on River Songs, Optics and Connection

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  Rebecca McCarthy on Norman Maclean, A Life of Letters and Rivers

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  Rick Passek, the FlyFish Fanatic, the Impacts of Carp, Road-tripping Throu…

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  Fred Campbell on Salmon, Water Access in Quebec, and Hooke

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  Andrea Larko on Fish Art and Its Future

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  Dayle Mazzarella on Teaching, Fishing, and Embracing Change

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  Dave Stewart Wet Fly Swing, What's in a Podcast?

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  Rick Matney on Steelhead Discovery and Our Trip to Alaska

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  Chris Wood on Trout Unlimited Today (Part One)

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  Chris Wood on Trout Unlimited Today (Part Two)

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  Millie Paini on Trout Hunter, Complexities, Getting Into Fly Fishing, and …